Evaluation Question 3 - What have you learned from your audience feedback?

Below is a vlog explaining how my audience feedback had helped me throughout production and what I had learned from it.

In the vlog I also forgot to mention the final audience feedback we received to double check the audience understanding etc and all the feedback was positive.

Audience feedback was a huge help when editing music videos. Eg, I filmed some people asking them what they thought of the first draft of the film - this allowed me to develop my ideas and make improvements before it was too late. An example of this is is below in the vlog:

• Audience feedback also helped me with creating my ancillary products. I created a survey on surveymonkey.com asking people what they thought of my products and if they were meeting codes and conventions that I had intended to meet. I was able to send this round easily and I learnt from this that my magazine advert was aesthetically pleasing and advertised what I wanted it to.

Strengths of the way I received audience feedback:

• A strength of the survey I had designed was that I could reach a lot of people with it. I did this by putting my created surveys onto social media platforms - allowing me to access many people.
• Another strength was that by receiving audience feedback was that for my film feedback I had a laid back focus group style feedback session allowing for more genuine and honest answers compared to a formal interview. It also allows more general conversation which meant that I could easily develop the ideas flowing - especially with more than one person.